How you structure internal links determines how well your blog integrates with the main site. Your blog will have its own directory, or it will live on a separate sub-domain. Both options are feasible in most cases. Also in most cases, the blog uses a different CMS than the main site. Leading to different menus […]
An ex-colleague asked me to optimize her real estate website for her sales business. Their vendor platform combined website management and lead generation. She published her properties on the site and collected leads from prospective buyers who expressed interest. Her focus was on a particular locale in California. Eager to help, I started to understand […]
Why Should an SEO Professional Care About Programming? Although there’s no formal definition of skills and knowledge that an SEO professional should possess, it’s best to understand which technologies being used by a website contribute to technical SEO. If problems arise, you should be able to suggest which technology implementation needs to be initially investigated. […]